When running a pre-order campaign, unexpected delays can happen. The Notify Me! Back in Stock | Pre-order app allows you to easily communicate these delays to your customers by sending a "Delayed Delivery" notification directly from your Pre-order list. This feature ensures that your customers are kept informed with an updated delivery date, improving their experience and reducing support inquiries.
How the Delayed Delivery Notification Works
When you send a delayed delivery notification, the app updates the expected delivery date for the selected orders and triggers an email to the affected customers. The selected date is pushed into the {{updated_delivery_date}} template variable in the email.
This ensures the variable is populated before the email is triggered, even if the original pre-order offer is deactivated or deleted, and it does not affect new orders for active offers.
Step-by-Step: Sending a Delayed Delivery Notification
Step 1 — Select the delayed orders
In your Shopify admin, go to Apps and select Notify! Back in Stock | Pre-order.
Navigate to the PreOrder tab.
Open the Pre-Order list (Orders view).
Use the checkboxes on the left side of the table to select the specific orders that are experiencing a delay.
Step 2 — Trigger the notification action
Once the orders are selected, click the "Send a notification for delayed delivery" button that appears at the top right of the orders list.
Step 3 — Set the updated delivery date
A modal titled "Set updated delivery date for [X] order(s)" will appear. Use the calendar to select the new expected delivery date, then click "Send notification" to confirm.
Step 4 — Notification sent
The app immediately triggers the delayed delivery email to the affected customers, with the selected date populated in the {{updated_delivery_date}} variable.
Tracking Sent Notifications
You can verify that notifications were delivered successfully:
Go to the PreOrder tab → Quick Reports → Sent notifications.
In the table, filter for entries where Notification Type is PreOrder Delay.
Check the Notification Status column (e.g., Sent, Delivered, Opened) to monitor engagement.
For more details, see Understanding the Sent Notifications Section in Pre-order Quick Reports.
Frequently Asked Questions
Will this change the delivery date for new pre-orders? No. The updated delivery date only applies to the specific orders you selected. It does not affect new orders placed under active offers.
What happens if the original pre-order offer was deleted or deactivated? The notification will still work correctly. The
{{updated_delivery_date}}variable is populated at the time of sending, regardless of the current status of the original offer.